How do video contests help retailers?
User generated content is a trend that will live on. Here's why: UGC contests engage shoppers/consumers;UGC can be repurposed across platforms to other consumers, buying credibility and attention;UGC...
View ArticleSamsung's new flagship isn't a store
What does Samsung gain from opening a flagship without POS terminals?A museum.
View ArticleAmazon partners with a major grocer
Click-and-collect in the U.K. is a bigger, more viable channel than it is in the U.S. The reason is scale and density. The U.K. is a smaller market with fairly high population density, relative to the...
View ArticleAre yesterday's department stores ready to make a comeback?
The iconic names from a bygone era won't be worth much without a real reason to shop there. So the same old rule applies — give the shopper something so compelling that she can't get elsewhere.My...
View ArticleJ.Crew is sued for fake sales prices
Unfortunately, there are retailers that seek to engage shoppers with high-price, multiple-discount bait. Sure, online shoppers can get the price brought back down to the "regular" price. But I imagine...
View ArticleTarget's future lab focuses on food transparency
This is interesting stuff! I am especially intrigued by the spectrometer to gauge food nutrient levels, contaminants, ripeness, etc.It seems to me that the spectrometer technology could be something...
View ArticleCan Target continue to succeed by ticking off its customers?
To me, the interesting part here is Target teaming up with Marimekko. This brand is practically a relic from the 1970s. It almost seems that Target is trying to help the brand regain its standing in...
View ArticleShould retailers work with Amazon Payments?
If I were a smaller online retailer I might take a wait-and-see approach. It is in the small businessman's interests to make payments easier and faster for the shopper; however, it encourages a...
View ArticleCostco to build a chicken coop
This kind of vertical integration is the next wave of food retailing, especially for value shoppers. We are seeing other food retailers like AHOLD embracing the trend by partnering with organic farmers...
View Article'One size fits all' doesn't work for Millennials
The biggest difference between groups of Millennials is life stage: in grad school and on campus, or married with children, or single in the city. These life stages dictate much more about needs than a...
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